Are you feeling a bit down lately? The ber months can make you feel a bit down especially if you feel like you haven’t accomplished anything this year. But there is a great event that you can attend that’s such a great pick-me-upper and you might just find inspiration and a sense of purpose there.It’s calle the Kerygma Conference (KCON).

For three years now, I have been supporting this event by spreading the word about it. The reason is that there were a lot of times in my life where I needed to find peace and comfort. I know that I’m not the only one out there who needs these. A lot of us feel tired. Feeling natin na ang pagod pagod natin pero wala tayong nararating (We feel tired and often wonder why is it that it seems we are not accomplishing anything). KCON gives you the space to listen to where life is calling you next.

The Kerygma Conference will be from 23 to 26, 2017—on your calendar. I haven’t met anyone who regretted joining the KCON at the SMX Convention Center and SM Mall of Asia Arena. They always say it’s life-changing.

Also, there will be great speakers at the Kerygma Conference. Individually, it will cost you a lot of money just to listen to them speak for an hour. They will be there to speak to you at a mere fraction of that cost. You will hear from the country’s best speakers including Bo Sanchez, Francis Kong, Edward Lee, Dean Pax Lapid, Rex Mendoza, Karen Davila, and Mike Enriquez, among many others. International speaker Chris Padgett will also be there.

How much are the tickets?

KCON tickets cost only P2,000 (regular tickets) and P3,000 (premium tickets) for the whole four days.

Would you like to know what heaven feels like?

Join the Holy Mass and worship at the Kerygma Conference and you’ll know. It’s the closest thing to experiencing heaven on earth. They say that when you pray, you light a candle. But when 20,000 people pray together, you’re building a pillar of fire that heaven cannot help but notice. When people worship together, heaven opens up and sends down all the graces that the people need. Worship at Kerygma Conference is a life-changing moment. Miracles happen. Experience it for yourself.

Receive the love you deserve.

Maybe you have lost a loved one, someone died, or someone broke your heart. Maybe you feel unloved by the people who matter most to you. Come to the Kerygma Conference and let love heal you, fill you up, and make you whole again. Go there to receive love. Receive the love God wants to give to you. He has not forgotten you. He will finish what He has started in your life (Philippians 1:6).

God is committed to bless you. He is asking you to go on this date with Him. He is hoping you’ll be there. Receive the blessing that’s waiting for you at the Kerygma Conference.

For more information on the speakers, classes, Grand Feast, and to reserve your ticket, visit http://kerygmaconference.com/2017 today!

#KerygmaConference2017
#KCON2017
#Committed

Few and far in between are the freelancers who do just one thing. Because we are essentially one-man (or one-woman!) companies, it means that whatever our specialty, we often are required to do other things, perhaps as additional services for customers, but also marketing our services to potential clients, making bids and proposals, doing our own bookkeeping and accounting, accepting payment for services rendered, and so on.

Previously, I talked about the importance of (and how to find) your niche market and the skill set to succeed in it, which forms the core of your business as a freelancer. But there are also other, auxiliary, aspects of your business that you can’t afford to ignore or neglect if you want to become a successful self-employed professional. And there are skill sets you need to develop to supplement that core business and make it more profitable.

Let’s take my life as a blogger for an example. Apart from MommyGinger.com, I also blog for ManilaReviews.com, so one way or another, I’ve been blogging for several years now. It’s all too easy to think that setting up a blog only requires that you be a good writer, but you’d be wrong about that. Here are a few basic skill sets every blogger should have:

  • Writing: You don’t have to have perfect grammar, but having the skill to effectively communicate what you want to say is vital to attracting and keeping readers. You also need to develop a particular voice and style for your blog, one that helps you connect not just with your readers’ minds but with their hearts as well.
  • Photography: In this day and age, not many people will read a solid block of text on a blog without any pictures to speak of, so you’ll have to know what attracts the eye so you can take or select good photos. This becomes even more important for food, travel, fashion, and other lifestyle blogs.
  • Technical: Yes, you can hire a designer or buy a template for your blog, but while you don’t need to learn to code, you still need to know enough to make small tweaks and adjustments to make your blog your own and troubleshoot when need be. It can be time consuming and expensive to go to a designer for every little change you want to make.
  • Marketing: If you want your blog to pay for itself, you’re probably going to be looking at advertisements and sponsorships; for personal blogs, endorsements are great too. If you want to maximize earnings and preserve the integrity of your blog, you need to have the marketing savvy to understand how the content you publish as well as the products and services you endorse fits your brand.

So just from this one example, you can see how I need to wear many hats as a blogger—and my blog is not my only business, so you can only imagine the madness that results if I don’t manage my time and my clients’ expectations properly!

Still, this multi-hatted nature of freelancing presents a two-layered challenge if you’re just starting out. First, you need to determine which skills to hone so they do you the most good and you earn the most money, and second, you’ll need to actually learn and sharpen those skills.

For the first, think of drawing a flower the way we learn it in kindergarten. The center is your core competency or specialization — your niche in the market place. Inside that “center” are the skills you absolutely need to keep your business robust. Then draw the petals around the center. Each can contain a skill set that attaches to that specialization and makes it more appealing to your clients. Now, you may need to focus on certain “petals” over others, but it’s still good to know what those other aspects are—and where to source people with those skill sets should you need them. One way to do that is to expand your network, to talk to people who are experts in those fields, join meet-ups (the Freelance Blend monthly meet-ups are great for these) or online groups.

To get a crash course in necessary skills, you can do your own research or look into workshops. In fact, you may want to check out the PayPal Freelancer Community Workshop series—more on this later. Apart from workshops like these, you can also join online courses such as those offered by Udemy, Coursera, and more. You can also find lots of video tutorials on YouTube as well as informative and inspiring information from TEDTalks and the many, many podcasts produced around different industries and interests. In this day and age, you don’t need to go back to school to go back to school, if you know what I mean!

I will always encourage exploration as a freelancer: Learn a little about a lot of things so that you can make an informed decision about the few things you want to learn a lot about. And you never know when those little bits of knowledge will come in handy when dealing with a new client or business opportunity.

And yes, you may find yourself feeling like the Mad Hatter from Alice in Wonderland from time to time, especially if you’re a mom! We are constantly putting on and taking off different “hats” or roles, sometimes even wearing more than one at the same time.

But one of those skills you’ll have to learn is organization and time management—to find a method to the madness. In the same way you try on many different hats, then settle down with a collection of headgear that complements your looks and personal style, you should also explore the different skill sets that relate to your career, then develop the ones that you are comfortable with (or which you actually enjoy), as well as the ones that help you grow your business.

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Do you have any tips or resources you’d like to share with me and other Mad Hatters reading this? If you’re keen to learn more about things that you’ll need to flourish as a freelancer, i’ll be having another session on November 18, 2017 for the PayPal Freelancer Community Workshop series. The details are on this link: http://bit.ly/PayPal5thFreelancerWorkshop

Continue to follow also the other freelance experts Fitz Villafuerte, Abe Olandres, and Liz Lanuzo. Check out the full schedule below, and join the PayPal Philippines Freelancer Community group on Facebook for updates on the venues. Hope to see you there!

Yesterday, I shared with you an article about realigning your life. You can read this post: http://mommyginger.com/2017/11/realign-your-life.html. The thing is, for you to successfully achieve goals, I have experienced that writing it down was really helpful in achieving these dreams. Writing it down and constantly reviewing it turned me into a DOER and not just a DREAMER. One of the tools that I use to accomplish my goals is my mighty Belle de Jour Planner.

I have been using Belle De Jour since the year 2010. Every year, I write down my plans and goals. For next year (2018), I love that the Belle De Jour Planner comes in three kinds. By the way, the 2018 BDJ planner was just launched last October 21 and 22 at the Shangri-la Plaza East Atrium. I also love that this year’s theme was celebrating uniqueness — “Dare to be you.” It was probably why there were three choices. Check out the 2018 planner in this video!

Together with the Belle De Jour Planner, the 2018 edition of the Navi Journal, Everything is Possible Planner, Focus Journal and the Essentials notebook were also showcased at the event.

The samples of the different products!

The launch of the planners and the other products was a great way to kickstart on setting your 2018 goals. There were a series of talks from Goal Gurus. There were also different activities that you could do! It was definitely a fun event. If you haven’t been to one, I highly suggest that you go to the one next year!

But going to the most crucial question, since it’s November already! My question is do you have a copy of the 2018 Belle De Jour Planner? If you do, what do you like about it? What are things that they can improve on?

If you don’t have a copy yet, please go to http://www.ilovebdj.com and grab one! Happy goal setting!

Rarely do I get teary eyed when I write an interview with an entrepreneur, but this story did it. I normally edit stuff and some words in an interview, but the words Catherine used in this interview was just perfect and very REAL. I didn’t want to touch anything. Catherine Sevilla – Magpayo is the owner of Memong’s Deli. Please do read her story.

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I am Catherine Sevilla- Magpayo, teacher by profession, house wife (married for 6 years), mother and budding entrepreneur. I taught preschool for 9 years at St. Paul College, Pasig and Xavier School respectively. This experience trained me a lot about child rearing and helps me until now in handling my own kids. I have 2- Cadee (girl) is 5 years old and Andee (boy) is 3. My first love is baking because I grew up helping my grandmother (who is deaf-mute) bake cakes. She is the one who inspired and influenced me to pursue baking and cooking. Even when I was a child she would encourage me to attend cooking classes during summer breaks. Cooking is more practical to do and I can practice it every day by cooking dishes for my family that is the reason why I was lead to creating dishes for Memong’s Deli. Although my grandmother is one of the people who influenced me in cooking, Memong is my grandfather’s name.

I named the store after my grandfather (who is also deaf-mute) because his name is more unique, and I want to honor the both of them (grandparents) for being such a big influence in our lives (or at least in my life) even if they have physical disabilities.

I resigned from my teaching job after I gave birth to my first born. Technically, I am a full time mother and part-time entrepreneur. I’d rather build the business slowly and still be able to be there for the kids rather be a full time entrepreneur and not be hands on with my kids. As for my future plans, I definitely want this business to be sustainable so I can focus more in taking care of the family. Hopefully, I’ll be able to hire people with disabilities to work for Memong’s so I can show people that these people with disabilities have special needs but this doesn’t or will not stop them from living a full life. Someday, when opportunity knocks, maybe I can open a small café or restaurant deli. All these I offer to God who is the greatest provider. I couldn’t have done all this without consistently praying to Him.

Interview with Cathering of Memong’s Deli

Ginger: What is your Startup/brand/business? Memong’s Deli/ Memong’s Homemade Deli House
What is it about?

Catherine: Filipino Breakfast/ Filipino Comfort Food/ Homemade Deli (meaning no preservative, msg, extenders) such as longganisa (garlic, hamonado with garlic and hamonado), beef tapa, chicken tocino, bacon, gourmet tuyo

Ginger: How long have you been in business? Who is your target market? Why did you choose this market? Can you give us the insight behind this market?

Catherine: For a year now. Our target market are upper C and B classes, pretty much anyone who likes breakfast food, people who are conscious about what they eat, who wants lean longganisa, kids (especially picky eaters), mothers  When I created the recipies we use in Memong’s Deli, I didn’t really choose the market. It’s more of I wanted to offer people food that they can eat outside of their home that is as delicious and yet tastes like home away from home.  Upper C and B classes are the clientele that mostly dines in our store and buys our frozen food. They can afford it because the price of our food especially the frozen are a tad higher than the “kanto” tapsi places and the longganisa that can be bought in the wet market. The reason is that we offer quality food. Our longganisa is more of Filipino sausage (hotdog- like) rather than the fatty regular longganisa. The meat we use for the beef tapa is round steak that is why it is tender and leaner.

Ginger: How did you come up with this idea? What made you decide to start this kind of business?

Catherine: I wanted to have my own “kanto” tapsi like Banang. However, while I was concocting my own recipes, I noticed that the ingredients that I was using were expensive and of high quality. I tried costing it into something  cheaper but I noticed that the quality of the food will also go down. I didn’t want to compromise that.

Being a housewife could be very draining and you lose yourself a lot in it. I wanted to become busy with other things. I felt like I didn’t grow much of a person anymore. I was confined at home. There was no balance. I wanted to do more. I wanted to do something beyond the confines of our house. I want to make a difference in the world or at least in our country. Since I am in the food industry, help alleviate hunger or be an advocate of people with disabilities. I am not sure which track I will take yet but at least now I am helping alleviate poverty by providing jobs (even if I have only 3 staff at the moment) I will train them well so I can educate them on the areas where they need help in.

Ginger: Were there any obstacles that you faced when you decided to pursue becoming an Entrepreneur? What are these?

Catherine: There were A LOT of obstacles. To mention a few… budget, space, personnel, time. As for the budget, we are a one income family. We sacrificed living a more comfortable life when we decided that I will become a house wife. What my husband earns is just enough for the family’s needs. As for the spcace, we live in a condominium that is why we don’t have enough space for storage and doing production with longganisa and tuyo. We are lucky enough to have parents who are very supportive of this decision to enter into a business. Most of the stocks and equipment are at my parents’ house.

Ginger: What are the greatest challenges in putting up and maintaining a business in your country?

Catherine: Food business is very competitive. Filipinos love to eat and are always looking for something new. We have to be inventive, try to always create new recipes for them to enjoy. It is also very difficult nowadays to hire people who have “malasakit”. The number 1 struggle for me is the personnel. They easily get bored, their work is mediocre. They lack discipline that is why it is very important to be hands on. Alongside with that is that they also have different values. What I do is I talk to them every now and then; I encourage them to be open to me, tell me their problems in the store and with their colleagues so we can resolve them right away.

Ginger: What are three traits that you think an Entrepreneur/Startup Founder should have when starting their own business?

Catherine: Passionate, hardworking, focused.

Ginger: Unforgettable moments or lessons that you learned as an Entrepreneur/Startup Founder.

Catherine: I will never forget what my first employees did. After the soft opening, everybody was so tired. We all worked for more than 12 hrs because we had to organize everything for the soft opening on the day of the soft opening. The next day, only one of my staff could go to work because they got so tired and went home late. I told my other staff that it’s ok if he will be late. I was left alone to do the preparations the day after aside from buying the things we need. The next day, no one showed up without any warning or advise whether they could make it or not. I was already so tired and overwhelmed with everything that has been happening. I was thinking, how can I open the store by myself? I just sat down and cried. After I cried everything out, I just prayed and that night it was like no trouble has occurred. My In- laws sent reinforcement (their helpers—2 girls) and my dad sent a boy helper. I learned to be tough and to panic. If all else fails, prayer will be my greatest weapon. I submit to God everything that is out of my league.

Ginger: What advice can you give to other Entrepreneurs?

Catherine: If you want to have a start up, you have to be hands on. It entails a lot of time and effort. Prepare to lose. You won’t win all the time. Get ready to make your hands dirty. If your staff fails you, you should be able to do things yourself.

Ginger: Do you believe that everyone should become entrepreneurs?

Catherine: Anyone can be anything they want if they put their heart to it. If you want something work hard for it. Stay focused. What are ways that you can do to raise capital? Borrow money from parents… kidding 🙂 start small. Try to think of a way to earn your way up to you bigger goal/s.

Ginger: How do you market your products?

Catherine: I market my products through instagarm and facebook for now. Being at Open Kitchen has also given me so much exposure. I also join contests and bazaars if I can. Growth strategy? Start small. Take one step at a time. Do not rush.

Ginger: Other things that you want to mention which you think are important?

Catherine: Before Memong’s Deli, my friends and I tried to put up a food business called Persian Project because we love kebab. However, due to the non alignment of our schedules, we decided to not to pursue it in the mean time. I’ve always wanted to create something for myself so that’s what I did. I tried to concoct something I can call my own. Thank God it clicked. I owe it all to Him because I really prayed for this.

Ginger: Thank you so much, Catherine, for sharing your lovely story!

This is a testament that great business ideas can also come from lovely memories shared with loved ones. Good times shared with loved ones can serve as an inspiration.

As always, thanks for reading my post!

Create away!

Mommy Ginger

 

 

 

 

P.S. Here are Memong’s Deli Contact Details

Contact information about your business:
Email address: memongsdeli@gmail.com
Mobile Number: 09982014066
Facebook Page: facebook.com/memongsdeli
Instagram account: @memongsdeli

Every year, around October to December, I set a day in my life to realign my life. By definition, to realign means to change or restore to a different or former position or state or to change one’s position or attitude with regard to (a person, organization, or cause). I think  realignment is necessary as our environment changes, but most importantly, we change as people. Even if just a year has gone by, a lot of things happen in a year.

Last year, I’ve defined a mission for myself. That mission is to help more aspiring business owners and freelancers create and start their own businesses and careers. And I do this, through all of the businesses and consultation that I have been doing. This year, I will still focus on that, but I will zoom in further.

I will zoom in further into these two aspects: one is legalizing their businesses and careers and the other one is to spread news about the amazing small business owners that we have in the Philippines.

For my personal goals, these are the goals that I have set for myself this coming year:

Relationship with Family and Friends
– I will spend one on one dates with Zeeka once a week
– I will spend one on one dates with EJ once a week

Personal Growth
– I will set aside time for studying more about different topics, not just those related to my craft or expertise

Spirituality
– I will pray more often

Finances
– I will add more to the investments that I have, especially those with the objective of helping in Zeeka’s tuition fees for college. I want her not to worry about the school and just focus on where she wants to go for college.

Career
– I will fix and create more online courses for aspiring and current business owners and professionals

Leisure Time
– I will travel internationally at least thrice this year

Volunterism
– I will continue to donate to the organizations that I am contributing to
– I will volunteer to help some small businesses fix processes for their company

Health and Fitness
– I will workout three times a week.

These are the things that I have thought of this week. I have a more detailed breakdown of these things on an excel sheet.

Have you thought of what you want to do next year? Have you thought of your goals and plans? If you have, please share them with me! I’d love to hear more about them 🙂