Being a mom and a successful entrepreneur at the same time is no easy feat. It can be difficult to balance the responsibilities of running a small business while also managing a household and taking care of kids. Because of how strenuous such a one-woman job can be, you’ll need the right strategies and the most efficient tools to have an easy, but more productive time as a mompreneur.
Luckily enough, there are several business solutions available today that the modern mompreneur can use to her advantage. From banking and payment solutions to productivity tools, these resources can help a mom stay on top of her entrepreneurial duties by streamlining business operations, enhancing customer experience, and optimizing productivity for both Mom and her staff.
Let’s take a look at the business solutions that can empower you as a Filipino mompreneur:
Online Business Banking for More Streamlined Finances
Managing finances is a crucial aspect of any business, and for a busy mompreneur like you, time is a precious commodity. Banking solutions like that of Maya Business will eliminate your need to visit a physical banking branch and do all your business banking online. Through today’s online commercial banking solutions, you’ll be able to do almost everything you’d do at a commercial bank, from accessing your account to paying all of your business suppliers in one go. Best of all, you can complete various business banking transactions anywhere and anytime, as long as you’re connected to the internet.
Some examples of features you can expect on a modern online business banking platform include the following:
- Seamless integration with payment links to receive customers’ payments
- A system for generating and managing invoice payments
- Simplified and more accurate bookkeeping processes
- Tighter security and privacy protocols, such as encryption and two-factor authentication, to protect both your funds and your financial data
With the ability to monitor and complete key transactions from your account using just your phone or computer, you’ll be able to attend to the financial needs of your business while still having enough time and energy for your family.
Today, the business banking Philippines landscape features financial technology or fintech solutions for all types of businesses, which levels the playing field—online and off—for small- and medium-sized enterprises (SMEs). If you’re a mompreneur whose business falls under this category, it won’t be hard for you to find a wealth of up-to-the-minute business banking solutions. It will just be a matter of choosing the right one for your needs and the nature of your business.
Time Management Solutions with Productivity Apps and Tools
Every mompreneur should become a master of time management given the many business- and family-related tasks she has to handle. Thankfully, there are numerous productivity apps and tools available to mompreneurs to help them optimize their hectic schedules.
Task management and organization apps allow mompreneurs to create to-do lists, set reminders, and track progress efficiently. Meanwhile, calendar and scheduling apps like Google Calendar (which I personally use!), will be a tremendous help when it comes to planning and managing appointments, meetings, and deadlines. Also, one of the time wasters for a mompreneur is encoding receipts to compute and prepare their tax forms and falling in line to file and pay for Philippine taxes. I use Taxumo so that I can do all of these in the comfort of my own home.
Lastly, collaboration and communication tools like video conferencing apps and virtual boards will prove crucial to mompreneurs that manage teams, as these can foster good teamwork and efficient communication practices among team members.
When you incorporate them into your workflow, these productivity apps and tools may prove to be a boon for both your business and your family life. On top of helping you efficiently manage your time, they’ll boost both your individual and collective productivity and reduce the day-to-day stresses of running your own business while being a parent.
Automated Solutions on E-commerce Platforms
If you’re looking to expand your reach and automate your operations, consider running your business from an e-commerce platform. These platforms will provide you with a user-friendly interface for setting up your own online store and automating the following, among others:
- Invoicing for customer payments
- Inventory management for your existing stocks
- Payment processing for a variety of payment methods
- Customer relationship management (CRM) processes like tracking points for loyalty programs
As a mom running your own ecommerce business, pay special attention to the payment gateways and checkout plugins that you install on your website. Ensure that your checkout process is fast and simple and that your customers have lots of options for completing payments, which will surely entice them to return to your e-commerce store.
Social Media and Content Strategy Solutions for Digital Marketing
Digital marketing plays a vital role in enhancing any brand’s visibility and engaging with the brand’s customers. The same goes for the business you now run as a mompreneur. Mastery over social media and content strategy tools will allow you to properly showcase your products or services, make your mark on your target audience, and build a community around your unique mompreneur brand.
Do remember, however, that it’s not as easy to make a name for yourself on social media as influencers make it seem. You have to be strategic about your content plan and create valuable and engaging content that truly resonates with your customers.
That said, Filipino mompreneurs who have embraced digital marketing have seen remarkable growth in their businesses, thanks to the power of social media and well-executed content strategies that hit the right notes with followers.
Outsourcing Solutions with Virtual Assistants and Freelancers
A busy mompreneur should recognize that she doesn’t have to do it all alone. If you’re working solo and have found yourself overwhelmed with the number of things you need to do, remember that it’s an option to outsource your work to eligible individuals. Working with virtual assistants and freelancers can significantly lighten your workload and free up valuable time to spend with your family. From administrative tasks to content creation and customer support, there’s a wide range of tasks that you can entrust to skilled professionals.
You can explore platforms like Upwork and Freelancer to tap a large pool of talented freelancers and virtual assistants and hire one who’s a good fit for your business. By outsourcing some of your tasks, you may find yourself better equipped to focus on your core business activities and achieve better work-life balance.
Filipino mompreneurs will weather all sorts of challenges in their lives, but they’ll also be able to harness some incredible opportunities. Mompreneurs will find a unique sense of fulfillment, for example, in providing not just for their families, but also for their employees. As an entrepreneur and not a rank-and-file employee, you can also take control of your time and choose to be with your family whenever you want to.
Thanks to the innovative solutions listed above, you’ll be able to manage your time wisely, stay on top of various business- and family-related needs, and fulfill your calling as both a professional and as a parent. Thrive as a mompreneur in the digital age, and make good use of the business solutions currently available to you.