Globe Business helps MSMEs boost online sales via Saludo SMEs Digistore

How do you shop? Will you believe me when I tell you that most of the things that I have been buying now have been through online shops? I have probably left the house less then 5 times since March 2020. I do my grocery shopping online and I also bought baby stuff online, too!

I know that a lot of small to medium enterprises have been struggling to make ends meet during this pandemic. It’s so hard to generate the same amount of income and also still pay for your operating expenses that hardly decreased (it even probably increased due to things that are need to be purchased because of protocols).


Super amazed at the fact that Globe Business is bent on helping MSMEs (Micro, Small and Medium Enterprises) during these times. To provide a more accessible platform for micro, small, and medium businesses to sell more, Globe Business gave local MSMEs an opportunity to adapt to the popular retail trend and brought their products to where customers are shopping now through its Digistore, which was another live shopping event as a sequel to the successful pilot last year.

This was broadcasted live through Globe Business’ Facebook page last July 9 at 7 p.m.. This live selling event is one of several activities lined up to mark this year’s Saludo SMEs, an annual initiative by Globe’s enterprise arm to support and recognize the efforts and contribution of Filipino entrepreneurs to achieve sustainable economic development.


“We bring you once again this live shopping event to help small businesses tap into new channels that will bring their brand online and make a deeper connection with more customers. And on the other hand, offer a seamless and more enjoyable buying experience for shoppers,” said Gaile Guevarra, Brand, Integration and Communications Head of Globe Business MSME Group.

“As a staunch advocate of empowering every business to own their success, we remain true to our commitment to provide MSMEs with platforms and opportunities to grow and thrive in the changing times,” she added.


The Saludo SMEs Digistore Live Selling Event showcased a wide array of selected products—from brewed coffee and teas to organic baby products, salsas and hot sauces with a twist to curated furniture—by Globe Business clients and merchants from partner organizations such as the Anvil Business Club, DTI Negosyo Center, Entrepreneur’s Organization, and Let’s Eat Pare.


Here are some of the merchants who joined the event and their respective products that can be purchased with real-time chat and a few clicks of a button.

Silca Coffee Roasting Company


Fueled by the simple dream of making freshly roasted coffee accessible to all Filipinos, this 25-year-old family venture has grown to become one of the largest coffee exporters in the Philippines and among the top coffee suppliers to cafes, offices and restaurants. Now a second-generation business, it has successfully launched brewed coffee brand Kick-Start, which has three varieties—the Philippine Barako, Brewed Awakening, and Your Daily Lift. These signature blends, ready to give online shoppers their caffeine fix, will be featured at the Saludo SMEs
Digistore.

Tiny Buds

Tiny Buds is the go-to brand for a wide range of clean, natural and gentle mommy and baby products—from hand sanitizers to toothbrushes, t-shirts to breastfeeding supplements, diaper creams to bath soaps. Shoppers can learn more about the store’s bestsellers like Sleepy Time Baby Massage Oil, After Shots Vaccination Gel and Extra Sensitive Laundry Powder for Babies.

Be Global E-Commerce Corporation

One of the pioneers in end-to-end e-commerce services in the country, this company participated in the July 9 event, showcasing its curated home and office furniture for all your work-from-home essentials and home makeover needs under its Qoncept Furniture brand that can be availed at special prices.

Gerfina Food Products

For foodies who want to kick their favorite dishes up a notch, Germina Food Products’ unique selection of sauces and condiments will surely give their next meal a twist.

Prism Café

This cloud cafe based in Pasay City serves hot and cold brews, innovative refreshments and baked goodies right to your doorstep.

SEWN Sandals

SEWN Sandals features a collection of casual flat sandals that are wearable and easy to match, with designs inspired by Philippine raw materials, festivals, and destinations across the country. SEWN elevates the everyday “tsinelas” while striking just the right balance of comfort, simplicity and sophistication, and carries a purpose of supporting local communities of sapateros and weavers.

Bernabest Food Products

Bernabest is the company behind the famous Siomai House and Empanada Especiale. Its commitment to customer satisfaction is paramount, which is why the Company is primed to maintain the high quality and strict implementation of standard in product processes as approved by the FDA, HACCP, andGMP (AAA) certified by the NMIS.

Let’s join Globe Business in supporting local SMEs as they move forward through the changing times. I plan to support and buy from these stores and from other local businesses that Globe supports!

Globe Business Celebrates UN MSME day and Shares Initiatives for MSMEs

Saludo SMEs Tuloy Tayo

I’ve been an avid fan of Globe Business for quite sometime now. I love the initiatives that they come out with that help micro-small-medium enterprises (MSMEs) in the Philippines. This year, in celebration of United Nations MSME day, they announced Globe Business initiatives and campaigns for this year that would hopefully help a lot of our small and local businesses. This is a continuation of their #SaludoSME campaign that they launched 2 years ago.

The first initiative that they mentioned is the Digistore campaign. Basically, MSMEs will have time to market their products during an online live session and this will on July 9. Knowing the reach that Globe has, I think this is a good opportunity for MSMEs to showcase their craft. I’ll share more details on this soon.

The next things that I want to share is this nice thematic film that they released. This is entitled Saludo SMEs! Tuloy Tayo!

I love how it showcases the ability of Filipino entrepreneurs to adapt to any situation given. Technology plays an important role in the sustainability of a business, and this shows that all of us, business owners are capable of adapting and succeeding even amidst the presence of COVID-19.

This leads me to their next initiative which is inviting business owners to share their digital story. I have not much information on this yet, but I will surely share the mechanics with your once this campaign is released.

And last, but not the least, they are launching a loyalty program for business owners. In line with the three pillars of Globe Business which is 1) help businesses become digital leaders; 2) Enable businesses and 3) offer exclusive partnerships, the businesses will get a chance to get different perks like training, discounts, freebies, etc. from Globe Business and its partners.

So these are the things and the initiatives that were shared by the Globe Business team earlier today during their media launch. These surely are initiatives that will help your business gain competitive advantage, plan for business continuity, help your in adapting digital technology and help you in making your business successful this year and in the years to come!