Yesterday, I was talking with a friend and we were talking about how the industry has changed over just a few years. It’s good that freelancing has provided Filipinos jobs, not only for people in Metro Manila but also in provincial areas. But, as the number of freelancers grow, the more competitive this landscape will be. Consider that there is a rapidly increasing number of gig workers all over the world.
To upgrade your freelancing career, you can’t just stay in your comfort zone. What do I mean by that? It means that you should be looking for ways to be relevant to your clientele. You should look for ways to stand out and at least attract a certain niche.
As a freelancer, there are two ways to “earn more”: 1) get more clients at the same price point or 2) increase your price and get quality clients. If you choose the second, understand that an increase in price should be equated to an increase in your brand value.
To increase your value though, you need to have skills that are in demand. You need to have a specific set of skills that not a lot of freelancers can offer.
As years go by, never stop evolving. Why? Because this fast paced world requires you to. As a freelancer, you need to catch up. You need to know what’s happening. The field of work along with the expertise in need changes every single day. What might be in trend today might be forgotten tomorrow.
Learn new skills that are required in your chosen vertical, but also be on the look-out, study and research on new technologies and new things that are being introduced in the market.
Life-long learning should be a priority. You need to be able to adapt to the changing needs of your clients and the world. Doing so will assure you of any job no matter what happens.
Today, I will be sharing with you some awesome tips on how to level up your freelancing journey. Some are absolutely free, while other strategies may need some investment. But all of them will contribute to your success as a freelancer.
Take Online Courses, Webinars, and Events
There are tons of free courses and webinars you can attend. Be careful though in choosing which ones to take.
While most experts launch courses to help others succeed, there are still those who do it for personal gain. It’s best to get to know the credentials of the person conducting the training. Also, look for practitioners. There is value in learning from another’s experiences (especially in this field). Doing so will help you learn and acquire new skills that you can use to level up your game.
Luckily, we have a lot of experts in the local industry that offers free online courses. There are also live events, like the PayPal Freelancer Community Workshops, you can attend to help you be a better freelancer.
I recently finished a workshop hosted by PayPal where I discussed how to become an “official” freelancer.
As freelancers, you should take advantage of these complementary events. Speakers in attendance are experts in their own rights. And they also have a lot of things to share that will help you upgrade your skills.
To know more about Paypal’s upcoming events, you can follow their Facebook page for details.
Maximize Online Quizzes and Worksheets
I’m a sucker for lists, worksheets and templates. I subscribe to newsletters just because they have a list or template that I’d love to have. The value though that you get from these online template, quizzes, worksheets, etc. is ONLY IF you actually use them.
Are you studying to be a copywriter? Check out this website for free copywriting worksheets.
Want to improve your social media marketing skills? Here are some downloadable worksheets to help you manage and plan your social media marketing strategies.
You can always go to Google and look for relevant quizzes and worksheets to test your conceptual knowledge of the topic or the skill.
Check out and use Web and Mobile Applications
Technology enables us to do whatever we want at the tip of our fingertips. When you put structure to what you do using technology, you will be more efficient. When you are more efficient, you never miss on any commitments that you have made to your client. You then become more trustworthy and credible.
One way you can professionalize your career is to prepare the needed documents of a client and submit it on time. Have proposals, contracts, project timelines, and invoices ready to be sent out. For invoices, create an online invoice already using your PayPal account. You can customize your invoices using your PayPal account / dashboard.
As freelancers, these documents are very important when it comes to winning a client. The more you inject professionalism in handling your freelancing business, the more clients will gravitate towards you.
What’s important is you keep up to date with the times and learn about the important updates related to your freelance business.
Here is a video on how to use the invoicing feature of PayPal.
Enroll in an Actual School or Class Setting
If you’re seriously considering to upgrade your skills, enrolling in a school or class setting would be the best to go.
Enrolling in a specialized course can give you all you need to get the proper training you need. But make sure that you will get the best out of it. After all, it’s your time that’s on the line.
Attend to all your classes and be punctual with your schedule. It’s also vital to do all the assignments and pass all the subjects. All of your efforts will be rewarded with a certificate that will signify your successful completion of the course.
This will also strengthen your expertise as a freelancer. It will also be beneficial for your career, since it will give you the credentials you need. It will also help you get better deals and better pricing for future projects.
Put Everything You Learn into Practice
As the famous Gary Vee says, “Ideas are sh*t without execution.”
This is so true! Learning about theories is good, but without practice, it wouldn’t mean anything. Those theories and concepts will just be put to waste if you don’t use it, and come up with concrete outputs.
Make sure to try out the things you learn. You don’t have to be an expert to get results. Plus, you get to learn more things when you start doing them.
In the vast world of freelancing where workers are coming from all over the world, what makes a freelancer successful most of the time is that he/she just starts acting on plans that they create.
Stop overthinking and start doing.
So, are you ready to upgrade your freelancing career?